Qui sommes-nous ?
Allianz Trade est la marque désignant l’ensemble des services proposés par Euler Hermes.
Nous sommes le leader mondial de l’assurance-crédit, et un expert reconnu dans les domaines de la caution, du recouvrement, du financement structuré et du risque politique. Depuis plus d’un siècle, nous aidons les entreprises à anticiper les risques, à agir avec rapidité, à prendre des décisions éclairées et à croître en toute sécurité. Basés à Paris, nous sommes présents dans plus de 50 pa...
Group Marketing Data Analyst Apprentice W/M
- Type de contrat : 65b79ec58df7a
- Type de contrat : Contrat d'apprentissage
- Niveau d'études : Bac + 4
- Expérience requise : Moins d'1 an
- Salaire : non précisé
- Lieu de travail : Paris La Défense
Mission
Fonctions et responsabilités :
Reporting to the Group Data Marketing & Analytics Manager and to the Group Marketing Data Analyst, the Group Marketing Data Analytics apprentice is a key player working transversally with all Group Digital Marketing teams and other Group functions on data analysis, web sourcing, reporting and dashboarding. As well as coordinating with 8 regionals teams to implement global target vision.
Main missions:
Data analysis
Understand Allianz Trade’s business, the needs of the Group and Regional teamsand develop an appropriate methodology to meet them.
Identify, extract and reconcile relevant data from various systems and databases, ensure accuracy and reliability of marketing and commercial data.
Conduct ad-hoc analysis based on the evolving needs of Group team stakeholders.
Web sourcing
Leverage Adobe experience Cloud stack (especially Adobe Analytics) to analyze and optimize end-to-end customer engagement across 50+ local websites.
Collect business needs to deploy website enhancements: web measurement tracking, livechat, lead generation modules, paid promotion campaigns, programmatic campaigns.
Reporting
Design, build and maintain data visualisations and dashboards to make data accessible and easily understandable to top management and operational teams.
Upgrade and automate regular reports and create repeatable data analysis for our stakeholders.
Contribute to the development of a worldwide internal business intelligence dashboards (MicroStrategy/PowerBI)
Profil recherché
Profile/experience required:
Master student (business school, engineer school, university)
Fluent in English
Strong interest in Digital Marketing, business oriented
Skills required
Very good level in Excel / Powerpoint.
Knowledge in BI tool and/or Adobe Analytics is a (big) plus.
Strong analytical skills.
Comfortable with figures.
Rigorous and detail oriented.
Proactive, curious
Team player, good interpersonal skills.
Mission
Fonctions et responsabilités :
Reporting to the Group Data Marketing & Analytics Manager and to the Group Marketing Data Analyst, the Group Marketing Data Analytics apprentice is a key player working transversally with all Group Digital Marketing teams and other Group functions on data analysis, web sourcing, reporting and dashboarding. As well as coordinating with 8 regionals teams to implement global target vision.
Main missions:
Data analysis
Understand Allianz Trade’s business, the needs of the Group and Regional teamsand develop an appropriate methodology to meet them.
Identify, extract and reconcile relevant data from various systems and databases, ensure accuracy and reliability of marketing and commercial data.
Conduct ad-hoc analysis based on the evolving needs of Group team stakeholders.
Web sourcing
Leverage Adobe experience Cloud stack (especially Adobe Analytics) to analyze and optimize end-to-end customer engagement across 50+ local websites.
Collect business needs to deploy website enhancements: web measurement tracking, livechat, lead generation modules, paid promotion campaigns, programmatic campaigns.
Reporting
Design, build and maintain data visualisations and dashboards to make data accessible and easily understandable to top management and operational teams.
Upgrade and automate regular reports and create repeatable data analysis for our stakeholders.
Contribute to the development of a worldwide internal business intelligence dashboards (MicroStrategy/PowerBI)
Profil recherché
Profile/experience required:
Master student (business school, engineer school, university)
Fluent in English
Strong interest in Digital Marketing, business oriented
Skills required
Very good level in Excel / Powerpoint.
Knowledge in BI tool and/or Adobe Analytics is a (big) plus.
Strong analytical skills.
Comfortable with figures.
Rigorous and detail oriented.
Proactive, curious
Team player, good interpersonal skills.